Live Face Assignment Example | Topics and Well Written Essays - 500 words

Live Face - Assignment Example Discovery process entails gathering information about perspectives and experiences about the brand by the internal and external customers of the organization. Additionally, a company can improve its brand dynamics by looking at its historical information on branding as part of the discovery stage. The outcome of the discovery process is referred to as a core brand analysis which enables the entity to know what the brand symbolizes and the intended audience (Gregory, 2004). The Blue Team Focus Company should as a next step develops a strategy to communicate what the brand intends to achieve, express brand personality and stakeholder expectations about the company. For Blue Team Focus, a brand strategy should emphasize the expected customer experience through interaction with the company from using the Live Face product. After developing the brand strategy, Blue Team Focus should engage in corporate brand communication which involves marketing, promotion, and advertising and creating awareness about the brand through public relations. Given that Blue Team Company has an already established customer base through Sony and Verizon FIOS; it has a less job to do in terms of brand communication. Finally, Blue Team should invest in brand management that involves keeping the brand alive and ensuring its growth using the appropriate company resources (Gregory, 2004). According to Westwood (2002), contingency planning is done through a SWOT analysis when all information and opinions are collected from marketing research. Blue Team Focus Company should evaluate its strengths in relation to its weaknesses considering available opportunities and potential threats in the marketplace. The company shall leverage its strengths from advantages related to proprietary technology mainly from Sony and Verizon FIOS.  

DCFS Policy of Regulation of Day Care Centers Research Paper

DCFS Policy of Regulation of Day Care Centers - Research Paper Example In this paper a clear picture of the Department of Children and Family Services (DCFS) is given. The history of the DCFS policy is analysed along with the aim of the policy, services provided, beneficiaries of the policy, finances and funding of the DCFS policy etc. The History of the DCFS Policy: Since its inception in 1965, DCFS has played a major role in the protection of children. The DCFS came into being by making child welfare on a State basis from Illinois. The policy of DCFS has got momentum and started spreading in various states. The DCFS policy has reached from the State of Illinois to other states like Nevada, Utah, Louisiana, Los Angeles, Arkansas, etc. The Impetus for the DCFS Policy: The DCFS policy was created with the aim of protecting the children through all possible ways. The impetus behind the formation of DCFS is clear from its mission. â€Å"The mission of DCFS is to: †¢ Protect children who are reported to be abused or neglected and to increase their families' capacity to safely care for them †¢ Provide for the well-being of children in our care †¢ Provide appropriate, permanent families as quickly as possible for those children who cannot safely return home †¢ Support early intervention and child abuse prevention activities †¢ Work in partnerships with communities to fulfil this mission† (Mission Statement, 2009, para. 1). DCFS Programs or Services: ... Foster care is another service provided for the betterment of children and under this child who faces neglect or dependency or is abused is placed outside the home in a temporary place. A foster family doesn’t mean a permanent home for the child but a temporary shelter to protect the child. Adoption is a service of the DCFS for children without home or protection. DCFS provides a chance for the children who need care through the process of adoption. A society in a building block is constituted as family for these children who provide love and care to them for growing them as healthy adults. â€Å"The Department helps thousands of adoptable children to find a new home each year. Most children placed by DCFS were from homes so abusive or neglectful that it would be unsafe for them to return† (Adoption, 2009, para. 2). Day care centres and its regulation is another service or function of DCFS policy. For this the process of licensing, Protective/Family Maintenance Day Care Programs and Family Maintenance Day Care services are introduced. The main programs introduced by DCFS include licensing, Protective/Family Maintenance Day Care Programs and Family Maintenance Day Care services. The licensing of day care centre is done by the DCFS for the betterment and protection of children. It is the function of DCFS to give license and set standards for day care centres, homes, group homes and day care agencies in the state. Protective/Family Maintenance Day Care Programs is implemented by DCFS for protecting the children who are found to be neglected or abused. DCFS implemented the Family Maintenance Day Care services for taking effective steps in controlling the abuse and neglect of